Vermmillion has been assigned the creative mandate for upcoming handset brand Tambo Superphones. Tambo Superphones, a brand by Agaston Mobile having a joint venture with a Chinese ODM, will be launching smartphones and feature phones in April 2018 across India.
The agency won post a multi-agency pitch held in Delhi NCR. The account will be handled out of the agency’s Delhi ofﬁce.
Conﬁrming the news, Sudhir Kumar, CEO of Tambo Mobile, said, “At Tambo, we are hungry to do more and better. Along with the agenda to be one of the leading mobile companies, Tambo aims to redeﬁne technology and the ways of doing business in mobile industry. Our industry respects innovation and efﬁciency. In Vermmillion, with its in-depth experience and expertise in building brands. we have found the perfect partner to drive the Tambo Superphones brand strategy. We will work together to create a differentiation in the market, make it engaging and relevant to all our stakeholders.”
Adding to the news, Deepak Hiremath, MD of Vermmillion, said, “We are excited to come on board for Brand Tambo Superphones. We are geared to do some exciting and memorable work.”
Allan Saugat, Senior VP, Vermmillion, added here, “The team is very upbeat to work on a brand which is all out to get roaring on a category which is very cluttered. We are very passionate and committed to make Brand Tambo a household name in the handset category in near future.”